Principles of Marketing
By: Kotler Philip
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Contributor(s): Armstrong Gary | Agnihotri Prafulla Y | Haque Eshan Ul.
Material type: 
BookPublisher: New Delhi Dorling Kindersley 2010Edition: 13th.Description: xviii 514p. 24cm.ISBN: 9788131731017.Subject(s): ManagementGenre/Form: MarketingDDC classification: 658(KOT)
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| 658(INS) Business information | 658(JEW) An Integrated Approach to Business Studies | 658(KOT) Principles of Marketing | 658(KOT) Principles of Marketing | 658KOT Principles of Marketing | 658(KRE) Organizational Behavior | 658(MAT) Human Resource Management |
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